Marketing Manager (Data & Automation)

At Mambu, we believe that banking and financial services can change the world for the better. We also know that inflexible systems are slowing innovation and limiting impact. We’re on a mission to change that, to make banking work better for everyone. 

Join us as we bring banking and financial services technology into the digital-first world. Where our best-in-class, cloud-banking platform is igniting financial change globally. Where we are enabling our customers to build great banking experiences for their customers; in a faster, more flexible and more dependable way than ever before. 

If this mission drives you, if you are bold, curious, customer-obsessed and ready to embrace a challenge, then we want you on our team. 

At Mambu our people are the foundation! We prioritise continuous learning and development to empower Mambuvians for success and growth. We provide a learning budget by function for professional development and offer a comprehensive L&D program that enhances both technical expertise and soft skills.

Let’s rewrite the rules of banking together!

We are looking to hire a Marketing Automation and Data Analyst. You will play a critical role in shaping our marketing strategy by providing data-driven insights, recommendations and performance analysis. You will be responsible for all reporting initiatives, from campaigns to pipeline performance. Your primary objective will be to ensure that our marketing efforts are optimised, aligned with targets, and contribute to our growth objectives. If you are a driven and analytical individual who thrives in a fast-paced, growth-focused environment, we encourage you to apply for this exciting opportunity. Key responsibilities will include:

• Data Analysis and Reporting: Analyse data from various marketing channels and campaigns to measure performance. Develop and maintain dashboards and reports for campaign-level and pipeline analysis. Identify key performance indicators (KPIs) and provide regular updates to the marketing team
• Data Visualisation: Create visually appealing and informative data visualisations to communicate findings. Translate complex data into easy-to-understand visual representations for stakeholders. Use data visualisation tools such as Tableau, Power BI, or similar platforms.
• Channels Optimisations: Collaborate with the marketing team to identify areas for improvement and optimisation. Provide actionable recommendations to enhance campaign performance, lead generation, and conversion rates. Track and measure the impact of optimisation efforts on key metrics.
• Ownership of CRM: Ensure data integrity within the CRM system and provide insights for the sales and marketing team. Leverage Hubspot and Salesforce to conduct reporting. Ensuring alignment with SFDC.
• Workflow and Automation Management: Access and amend workflows, databases, and establish new rules as needed to optimise processes and enhance efficiency. Collaborate closely with the Revenue Operations (RevOps) team to ensure seamless integration and alignment of marketing and sales efforts.
• Strategy Support: Provide insights that contribute to the overall marketing and business strategy. Collaborate with cross-functional teams to align marketing efforts with company goals. Stay up to date with industry trends and market dynamics to inform strategy.

• Bachelor’s degree in marketing, business, data science, or a related field.
• Proven experience in a similar role, with a strong background in data analysis and marketing analytics.
• Proficiency in data reporting and visualisation tools (e.g. Hubspot, Salesforce, Google Data Studio).
• Familiarity with CRM systems and expertise in data extraction and segmentation.
• Strong analytical and problem-solving skills.
• Excellent communication and presentation abilities.
• The ability to work independently and collaborate effectively with cross-functional teams.
• Understanding of B2B SaaS and technology markets is a plus.

Key competencies for this role:

• Data Analysis and Interpretation: The ability to collect, analyse, and interpret data to provide actionable insights that drive marketing strategy and optimisation.
• Data Visualisation: Proficiency in creating compelling data visualisations that help stakeholders understand complex information and make informed decisions.
• Strategic Thinking: The capability to see the bigger picture, align marketing efforts with overall business objectives, and provide valuable input to strategic decision-making.

Your future

We aim to be the leading cloud-banking platform, powering the future of banking and igniting financial change globally. If you want to join a collaborative, inclusive team of experts changing the lives of billions, this is where you belong.

Let's connect!

Follow Mambu on LinkedIn for the latest Fintech trends and success stories. Connect with us on Facebook, Instagram, and YouTube to experience our vibrant culture. Explore our mission, values, and the world we're building at mambu.com/careers. 

Follow the work of our Product and Engineering teams as they continuously make our products and platform bigger, better, faster and stronger. Check out our Medium Product & Tech Log.

As part of the recruitment (or HR onboarding) process, you will be required to obtain authorised criminal background and credit screening results, as well as be queried against a sanctions/anti-money-laundering/counter terrorism financing/politically exposed persons screening service and your employment is conditional upon approval of these results.

Don’t meet every single requirement? Studies have shown that many job seekers (including women, people of colour and people from diverse backgrounds) are reluctant to apply to jobs unless they meet every single qualification. 

Here at Mambu we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

Mambu is committed to working with and providing equal opportunities to people with disabilities. If you have a medical condition or disability which inhibits your ability to complete any part of the application process, and are in need of a reasonable adaptation of the process to accommodate your needs, please contact us at talent.acquisition@mambu.com and let us know how we may assist you.